Top Trends in Luxury Estate Management IN 2024

Some traits of exceptional estate managers can’t be taught; innate passion for helping people, a vocational hunger to master the myriad elements that go into keeping a luxury property running to perfection, you’re born with them. But if you’ve been keeping up with my posts and blogs, you’ll know I’m always keen to stress that instinct is only a part of what it takes to succeed. The rest is training, hard work and keeping yourself up-to-date with our fast-changing industry.

Today, I want to ensure you’re putting in the work to stay abreast of the latest luxury home trends to provide the right service to your clients - and avoid them being enticed elsewhere!

So read on and take a moment to reflect on how many of these upswinging trends you can say you’re on top of:

Smart home integration: technology at your fingertips

1. Integration of advanced home automation systems for lighting, security, climate control, and entertainment

2. Tip: if your grandmother would find your system complicated or if you’re leaving out important elements, there’s room for improvement.

Wellness-focused amenities: fostering wellbeing at home

1. Home gyms & in-home spa experiences

2. Meditation rooms & air/water purification

3. Tip: before you start, listen to your clients’ wellness priorities. One size doesn’t fit all in this sometimes emotionally-charged topic.

Sustainable design & eco-consciousness: living green in luxury

1. Energy-efficient systems & sustainable materials

2. Water conservation features

3. Tip: if the previous point was sensitive, this one can be too. Listen carefully and ensure your strategy for the home is aligned with your client’s principles.

Curated outdoor spaces: extending the luxury lifestyle

1. Infinity pools & lavish landscaping

2. Outdoor kitchens & entertainment areas

3. Fire pits & outdoor heating

4. Tip: budget is important of course, but even more so are personal tastes. Less may well be more. Again, dialogue is vital.

Personalized security systems: unparalleled peace of mind

1. Tip: talk details with professionals but spare your clients information they may find worrying (unless specifically asked for). Simply give assurances they have the best protection on the market.

Bonus trend: Aging in place

1. As your clients gracefully age, the concept of aging in place becomes increasingly significant. This growing trend focuses on creating spaces that support the independence and comfort of elderly residents in their own homes. Master this, and you cement lifelong, fulfilling client relationships.

I’m a strong believer in passion and vocation as the two pillars of great estate managers. But to level up and excel, we need to ensure we’re keeping ourselves and our clients ahead of the curve. Keep an eye on my posts and blogs for pointers and updates I hope will help you identify gaps and upskill where needed. 

Because innate passion and detail-driven hard work make a truly unstoppable combination.